Zubi Rapperswil

The design of the Zubi Store in Rapperswil was significantly influenced by the building’s structural constraints. With approximately 1,400 square meters of retail space spread over two floors, the challenge was to integrate numerous corners, columns, and storefront windows into a clear and functional layout. A particular challenge was to merge the ground floor and upper floor connected by a staircase into a consistent store concept, both in terms of design and functionality. In addition, different product categories such as shoes, sports, apparel, equipment, as well as consulting and service, had to be harmoniously integrated. Newly integrated areas such as bike sales, the bike workshop, and winter sports placed special demands on space planning and merchandise displays. A high degree of flexibility was required, particularly with regard to seasonal collection changes, the winter collection, and ski rentals.