Medical Supply Häussler

Challenge

In addition to its main shop in Ulm, the specialist for orthopaedic technology and medical care operates six more locations in the region. In order to professionally shape further expansion, Häussler has created a uniform corporate design for its medical supply shops. The "CD" is based on central elements of the head office and should be transferable to the existing and future branches. The aim was to establish prominent key visuals and to sustainably strengthen the identity of the Häussler brand.

Facts

Customer: Haeussler Medical Supply Store
Type: Store
Industry: Health & Care
Location: Ulm, Germany

Services

anweisung
Project
Management
zahnrad
Assembly
produktion
Production
logisitik
Logistics

Realization

The furniture, consisting of completely customised elements, contains high functionality and was manufactured with a strong focus on high quality. The sales counter, which will serve as a reference element for the future branches, was also equipped with a high degree of flexibility for the daily requirements. In addition to planning, construction and production, Bohnacker was also responsible for delivery and assembly.

Highlights

The prominently placed counter, which shines in the corporate identity colour of the medical supply store, serves as a central workstation for the staff in addition to the classic payment process and welcoming customers. The material mix of lacquered wooden corpus and satinised acrylic glass surface is designed with a highly flexible and easily accessible cable guide. This also allows for easy integration of future cash register and consulting equipment. As an architectural key visual, an elegant slat construction was created in the Biberacher branch. The L-shaped ceiling and wall element creates a spatiality that, in combination with a prominently placed pedestal, offers a perfect highlight area. Large-format black-and-white motifs as wallpaper lend additional depth to the visual axes in the shop and discreetly draw attention to Häussler's services with individually coloured elements.