Knappworst
Challenge
The project to design a new store concept, specializing in hunting equipment, sport shooting supplies and a gunsmith's workshop, presented us with some interesting challenges. The brief included the integration of an existing store area and an extension, whereby the store was to appear both modern and inviting as well as close to nature. At the same time, the atmosphere had to reflect the company's expertise and long-standing tradition. One particular aspect was the creation of a separate gun room with security precautions, while the entire store design had to be flexible enough to respond to future changes. The aim was to create an environment that would optimally support both professional advice and a wide range of products.
Facts
Customer: Knappworst
Type: Store
Industry: Fashion & Sports
Location: Schwülper, Germany
Services
Design &
Conception
Conception
Project
Management
Management
Assembly
Production
Logistics
Realization
Our work included the complete design and implementation of the new store, from planning to installation. In close cooperation with the customer, we developed a flexible store design concept that optimally integrated both the existing space and the extension. We paid particular attention to the design of the gun room, which impressed with highlight showcases and a safe, professional presentation of the weapons. For the shelving systems and furniture, we chose materials and designs that create a natural yet modern atmosphere that underlines the company's sense of tradition. The use of natural materials and warm colors created an inviting environment, while illuminated display areas emphasized the high-quality character of the products. A special focus was also placed on the flexibility of the systems in order to be able to react to changing requirements.
Highlights
A particular highlight was the separate weapons room, which impressively showcases the hunting weapons with illuminated display cabinets and at the same time creates a visual link to the tradition of hunting. The large, wall-filling forest image, which merges seamlessly with the display cabinets, gives the impression that the products are located directly in nature. This visual language underscores the store's nature-loving identity. In addition, we offered a flexible design for the shelving systems, which can be easily adapted and thus optimally meet the dynamic requirements of the retail trade. The area for personal consultation is also particularly noteworthy, with separate tables and a clear room structure creating a calm and professional environment for customer meetings.