BSN Jobst
Challenge
Despite the well thought-out design, there are challenges that need to be overcome. One of the biggest is to present the variety of products in a way that is easy for customers to understand and access. It is crucial that the presentation is not only aesthetically pleasing, but also informative to help customers understand the benefits of compression therapy. In addition, it is important to gain the trust of potential customers by showing the products in a realistic context. The communication of JOBST's philosophy and the comprehensible presentation of the product application are also important aspects for strengthening customer loyalty.
Facts
Customer: BSN Jobst
Type: Display
Industry: Fashion & Lifestyle
Location: Worldwide
Services
Design &
Conception
Conception
Project
Management
Management
Assembly
Production
Logistics
Realization
The SIS system from JOBST is an innovative presentation concept that shows off the variety of products on offer to their best advantage. It offers various presentation areas that make it possible to present the products attractively in different color options. Integrated posters illustrate JOBST's mission and show the products in practical use, impressively underlining the brand's philosophy. The stylish wooden slatted walls not only act as an aesthetic element, but also as a practical design highlight that gives the room an inviting atmosphere. There is also sufficient storage and presentation space to showcase the products to their best advantage.
Highlights
Among the highlights of the SIS system are the diverse presentation areas that offer appealing color options. The integrated posters illustrate JOBST's mission and show the products in practical use. The use of JOBST's CI colors, complemented by purple and pink accents, creates a modern ambience. The show area with a couch makes it possible to present the products directly and demonstrate their use clearly. Finally, strategically arranged drawers and cabinets ensure a tidy and professional presentation.